Sunday 14 October 2012
Del Rey, Ride
Carrying on with one of music's newest and up-coming talents, Lana Del Rey continues to inspire and captivate me. Quickly becoming one of the biggest names this year, from the fashion world with her new contract with H&M, to her original artistic roots with her music, Lana Del Rey continues her reign as she releases a unique version of her double platinum winning album called, Paradise. The new album contains 8 new songs, one being Ride.
Revisiting her collaboration with Justin Parker (Video Games), the duo have gone on to write Ride, which is undoubtedly will be just as successful. The new release if the single sees an exciting distribution of a 10 minute cinematic video for the new song, not only show casing her undeniable talent, but an artistic side to the singer too. Written by Lana, the video explores the romanticised notion of 'being free', based on the life of dreams that have been shattered.
We see a different style of Del Rey in Ride, as we've seen her visiting a number of the different eras throughout her videos; visiting the 40's in Born to Die, the 60's in National Anthem, Del Rey explores the 80's in fringe jackets, prom dressed and new big black curls. Rey held a screening on Wednesday at the Aero Theatre in Santa Monaco in California, who all received a brief letter from Lana herself, talking about her inspiration and collaboration;
Revisiting her collaboration with Justin Parker (Video Games), the duo have gone on to write Ride, which is undoubtedly will be just as successful. The new release if the single sees an exciting distribution of a 10 minute cinematic video for the new song, not only show casing her undeniable talent, but an artistic side to the singer too. Written by Lana, the video explores the romanticised notion of 'being free', based on the life of dreams that have been shattered.
We see a different style of Del Rey in Ride, as we've seen her visiting a number of the different eras throughout her videos; visiting the 40's in Born to Die, the 60's in National Anthem, Del Rey explores the 80's in fringe jackets, prom dressed and new big black curls. Rey held a screening on Wednesday at the Aero Theatre in Santa Monaco in California, who all received a brief letter from Lana herself, talking about her inspiration and collaboration;
"Life isn't always easy, but sometimes you're blessed enough to meet your artistic soul mates along the way," she wrote. "After years of staying true to my own artistic visions, I met Anthony Mandler, who shared my love of all things dark and beautiful and understood my passion and revery for the country that America used to be. He's helped me to bring the visions of my imagination to life and tell my different life stories through film . . ."
"The world I've created on the outside is finally as beautiful as it was in my mind's eye when I first began writing and dreaming, and that – as you know – is a very rare thing. And for that I am eternally grateful to all of my wonderful friends and partners in music and at my label for helping a vision flourish and for being a part of something that is now bigger than us."
Visiting the different eras throughout her videos; visiting the 40's in Born to Die, the 60's in National Anthem, Del Rey explores the 80's in fringe jackets, prom dressed and new big black curls.
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